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Insert Coin, the arcade documentary worth feeding all your quarters into 

The trailer for Insert Coin.

You may not know longtime game developer Joshua Tsui, but you know his work. Over two decades-plus in the industry, he founded Studio Gigante (makers of Wrestlemania 21 for the original Xbox) and spent time at industry stalwarts like EA. His credits include beloved franchises from Tony Hawk’s Pro Skater to Fight Night.

Despite building that kind of resume, however, Tsui’s first passion wasn’t the gamepad—he actually went to school to study film. And in the early 2010s, well, “I don’t want to call it a midlife crisis, but I realized after all this time I hadn’t made a film,” he told Ars recently.

Tsui had done some video work—marketing for the games he worked on; a few making-of shorts here and there—just never a feature film. Luckily, when he sat down with Polygon in 2012 to talk about his past, he realized the perfect idea had been waiting for him all along. In our post-Indie Game and King of Kong reality, all he had to do was look to his professional beginning: Chicago, 1993, pushing pixels on 2D arcade games with the teams behind Mortal Kombat and NBA Jam at the soon-to-be-legendary arcade developer, Midway Games.

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Nathan Mattise